Since the onset of the COVID-19 pandemic, organizations have been forced to go virtual with their events, and TEI was—and still is—one of them. Surely, moving to an all-digital format comes with complications, but if event organizers did their homework, they proved they could pivot and put on successful shows for their audiences. Membership management software firm Wild Apricot backed up that assumption in its January report, “The Virtual Event Research Report for Membership Organizations,” which looked into how organizations have gauged success in virtual events over the past year. Here are some findings:
As for TEI, the Institute is moving forward with the virtual approach for its 71st Midyear Conference after last fall’s 75th Annual Conference garnered rousing support and attendance. Here’s what some members had to say about last fall’s virtual conference..